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Sokos Hotels continues to be Finland's most respected hotel brand
Sokos Hotels chain is the best hotel brand in Finland.

Sokos Hotels continues to be Finland's most respected hotel brand

30.8.2022
 
The Finns once again rated the Sokos Hotels chain as the best hotel brand in Finland in the Kauppalehti magazine and market research company Taloustutkimus' Brand Valuation 2022 survey.

Sokos Hotels took a clear lead among the hotel brands. The study comprised 585 brands. A total of approximately 6,000 respondents participated in the online survey conducted by Taloustutkimus Oy during May–June.

"Being recognized as Finland's most respected hotel brand feels exceptionally well deserved and valuable this year. We have, after all, a couple of really special and challenging years behind us," says Marketing Manager Outi Vitie.

In such exceptional times, keeping customer promises and providing good service are highly valued. Finns have been vacationing and getting to know their home country on a completely different scale than before. Sokos Hotels has also welcomed new customers, who may not have been familiar with the chain before. Regardless of the situation, loyal customers have continued their customer relationship, despite a decline in business travel.

"Both customer types being represented in the survey indicates that our brand's service and quality level has met the wishes and requirements of different customers and customer age groups. Based on our customers' experience, we have maintained our position as the most respected, reliable and responsible operator in Finland. Our professional, caring and committed staff carry out the Sokos Hotels mission of Happiness every day. We are here for our guests and recognition like this bring us a lot of joy and encourages us to continue our good work in order to maintain our rating", Outi Vitie emphasises.

We wish to thank our customers for their recognition.
It brings us Happiness.

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