Sustainability labels
Sustainability Labels at Rovaniemi’s Original Sokos Hotel Vaakuna
The Sustainability Labels We Have Earned: Green Key Certificate and Sustainable Travel Finland Label at Rovaniemi’s Original Sokos Hotel Vaakuna
At Rovaniemi’s Original Sokos Hotel Vaakuna, we are committed to systematically improving our operations in a more sustainable direction. We have been awarded the Green Key certificate and the Sustainable Travel Finland label for our long-term sustainability efforts. Read more about these labels below. Learn more here about the sustainability actions we already take on your behalf and the goals we’ve set for 2025.
Green Key Sustainability Certificate
Green Key is an international environmental certificate that promotes sustainable tourism. To receive the certificate, an organization must meet strict criteria based on the UN’s Sustainable Development Goals. These practical criteria include requirements related to reducing environmental impact, increasing social benefits, and supporting the local economy, while taking into account the specific characteristics of the tourism industry.
Green Key is also a sustainability program: participating companies commit to continuous improvement and report annually as part of the renewal application. The program provides participants with personal guidance, training, and communication materials. The quality of operations is verified through regular on-site audits. The certificate is granted by an external, independent Green Key jury.
Read more about the Green Key sustainability program.
Sustainable Travel Finland Label
The Sustainable Travel Finland label is a recognition of valuable and long-term work for sustainable tourism. Sustainable Travel Finland is Visit Finland’s sustainable tourism program, which considers ecological, sociocultural, and economic sustainability. The program offers a sustainable development toolkit that helps systematically integrate sustainable practices and choices into the daily operations of a region or business.
Companies and destinations that complete the program and meet the criteria are awarded the Sustainable Travel Finland label, which communicates sustainable practices to travelers. Those who receive the label gain access to a continuous development model and the latest information related to sustainable tourism development.